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Forty Sites, One Template: A Group Buyer’s Guide

Across a group, placemats stop being a design job and become a stock-distribution job.

Build one template

Shared artwork, per-site addresses and local details applied as data.

Forty versions become one design plus a spreadsheet.

Split stock by covers

An even split starves the busy sites and stockpiles the quiet ones.

Covers per week per site is the only sane basis.

Plan seasonal swaps backwards

From the date the new artwork must be on every table.

A rollout that trickles out over six weeks looks like a mistake.

Hold the physical spec, not just the art

Material, size, edge and colourway on file.

A replacement batch should match the settings already down.

Keep paper as paper

Do not let a consumable creep upward in specification.

It still leaves in a bin bag at the end of the meal.

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